LIBERTY LONDON AUTUMN'25 RETAIL WOMENSWEAR ADVERT

Shot at the historic Mildmay Club, this campaign draws on the energy of the Northern Soul dance scene. Cinematic lighting and the club’s warm textures frame Liberty London’s Autumn ’25 womenswear edit, featuring pieces from Simone Rocha, Paloma Wool, Victoria Beckham, Max Mara and more. Bringing together movement, attitude and refined styling in a modern homage to British club culture.